Hulu Exec: ‘We Are Spending A Lot of Time on Virtual Reality’

Variety reports "Hulu is getting ready to unveil its first virtual reality (VR) efforts this spring, which will include apps for VR headsets as well as VR content. The goal is to experiment with the new medium, and eventually find the right mix to keep viewers hooked for hours, said Hulu’s head of experience Ben Smith at the Variety Entertainment Summit at CES in Las Vegas last week.".